Reviewing the evolution of oral care leader EOS Lip Balm

EOS Lip Balm has been my go-to lip balm for years. I started using it while I was in high school because I loved the flavors and the packaging was cool. In college, I realized it provides the ultimate in protection and is inexpensive. Plus, the cylindrical shape was easy to dig out of my purse! Now, as a busy, health-conscious Mom, I still use and love EOS Lip Balms.

Living a vegan lifestyle isn’t always the easiest path to take, and my family isn’t perfect, but we are committed to living out lives using only minimal animal products. Imagine my delight when I learned my favorite lip balm brand had introduced a new lip balm line, Crystal Lip Balm, with fun and tasty flavors, and they are vegan! See also to read more details. The lip balm is vegan because it is entirely free of wax. Being free of wax also means your lips won’t have a heavy coated feeling after using lip balm. The packaging on the two available flavors, Hibiscus Peach and Vanilla Orchid, is also revamped and is see through.

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The new vegan line is only the latest way EOS Lip Balms has disrupted the oral care industry. The company burst onto the scene a decade ago and took lip balm, a product that had remained virtually unchanged for more than a century, and turned it on its head. EOS developed lip balm flavors that were fun and daring, while competitors were still using the old and boring original, cherry and peppermint. EOS offered flavors like Pomegranate and Blueberry Acai, read more awesome articles here. Critics and customers alike were impressed by the company’s quality products and competitive pricing. Soon after, the company struck a lucrative deal with Walgreens. Today, EOS Lip Balms is an oral care industry leader and shows no sign of slowing their rapid growth.

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