Category Archives: Advertising Industry

LORI SENECAL’S TIME AT CP+B

When CP+B was looking for a person to move the company forward, they put Lori Senecal in charge. The company needed someone innovative and with a personality that suits the advertisement realm. Lori ticked all the boxes. She created a … Continue reading

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Lori Senecal’s Vision for Success

The name that comes to mind when I think of success is Lori Senecal. Lori is the Global CEO at Crispin Porter and Bogusky a position she has held since 2015. Through her leadership roles she has proven to be … Continue reading

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José Borghi, The Advertising Tycoon of Brazil

José Borghi is the most influential personality in Brazil when it comes to advertising and marketing. He founded Mullen Lowe agency which was formally known as Borghi Lowe. José Borghi is credited with creating Mammals of Parmalat, a popular repercussion … Continue reading

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